Our Services Old

The key to brand growth is: Good product, well remembered and well distributed. Excellent creative communications builds memory, while digital innovation improves distribution and access.

How we do it

The PENSO S.A.L.E. Method underpins our approach with our clients:

SMART: We help our clients make the right decisions, because we are obsessed with solving business problems commercially, practically, strategically and creatively. Our marketing is based on scientific (Ehrenbergian) principles to ensure rigour and success.

AGILE: We create beautifully simple and adaptive solutions. Our primary measure of progress is in delivering solutions constantly, rather than the slow, expensive and irregular delivery that is typical of legacy marketing approaches.

LEAN: We are affordable because we are efficient. We use only experienced consultants who work faster and smarter, and create once, create properly.

EFFECTIVE: We test & measure while creative and projects are in market, in order to optimise and adapt, rather than waiting until projects have finished. We measure our work against sales results and business objectives, not silly creative awards or vanity metrics.

PENSO culture

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