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Insights, news and opinions from PENSO

13 Jan 2015
Why your brand should be as famous as Kim Kardashi...

Everyone knows who Kim Kardashian is, unless of course you have been living under a very very large rock. Kim Kardashian is…. well famous for being famous. Most brands have… Read more »

16 Jan 2013
The Viral Plague – Why “viral” v...

The Virus of Viral A new, virulent plague has afflicted communications agencies and marketing departments all over the world; one that’s based on the flimsy notion that consumers can’t wait… Read more »

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