News & insights

Insights, news and opinions from PENSO

23 May 2011
The Age / SMH: How social media are changing adver...

PENSO’s CEO, Con Frantzeskos, is quoted towards the end of the piece: How Facebook and Twitter are changing the face of advertising. …Here’s the similar Sydney Morning Herald version.

6 Apr 2010
“Simplicity is clarity, transparency and emp...

There’s a lot to be said about simplicity. It’s the sign that someone “gets it”. The simpler, the better. As Albert Einstein said: “Everything should be made as simple as… Read more »

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